From my point of view, keeping in touch with people is a grand old American tradition, as traditional as apple pie. Over the years whether it’s over the backyard fence, via snail mail letter, postcard, telephone, or e-mail, Americans like to connect and communicate.
Interestingly, according to this new Pew data, adults become involved with social media — Facebook, Twitter, Linkedin and others — because of the ease of keeping in touch. It’s another way for people to communicate with one another.
People choose and then use a social medium if it makes communicating with friends and family easy and fun. Moreover, social media now offers faster and faster ways to reconnect with the long-lost friends — something that was far more difficult in the “olden days,” and users like rediscovering connections from the past.